New York University

Branding, Visual Identity Design, Environmental Design. Support New York University's visual identity.

Created banners, flags, exterior signage, interior way-finding, branded items, event signage, and merchandise. Merchandise included t-shirts, umbrellas, caps, folders, notebooks, pens, backpacks, mugs and neck-ties.

All work has been created within the central New York University visual identity office, and is property of New York University. Images are property of New York University. Shown for design portfolio reference, and should not be replicated, reproduced, or sold.

Branding & Visual Identity Guidelines

Visual Identity IRL

NYU Literary Press Centennial Exhibition

The NYU Literary Press Centennial Exhibit has been featured twice a year, on the ground floor of the twelve-story Elmer Holmes Bobst Library, and NYU's student center, the Kimmel Center. 

I created a visual exhibition to elevate the NYU Literary Press' Centennial Celebration Exhibition. I chose a signature typeface for each decade of the past century to complement the historical content. I decided to additionally showcase the art period/culture of that decade through large-scale panels pulsing with imagery including pattern, color, form, and type, to clearly define the decade. 

Branded Merchandise

Environmental Design

Welcome Week

Environmental Design, Conceptual design and application, Create life-size “City within a city” Concept. Work with fabricators and art director to bring to life.

Environmental, Experiential Design. Created environmental graphics for campus events.

Environmental design

Art direction

Exhibition design

Environmental design • Art direction • Exhibition design •

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New York University, Torch Club