Nordgreen Scandinavian Watches

Role: Creative Director
Agency: The Bureau of Small Projects | Los Angeles
Marketer: Alexia Bregman

Nordgreen came to us to help push the direction and positioning of the Nordgreen Brand. Our goal was to verbalize what Nordgreen did differently and better than the competition. After the strategic marketer created a roadmap, I produced a series of visual directions to focus on emotional connection.

www.nordgreen.com

Through this work, the marketer began by sharing some insights on the brand and the market, with the ultimate goal of assisting Norgreen in producing evergreen content to help express the brand and position Nordgreen as a strong competitor in several global markets.

We were able to bring in the emotion and emotional connection for Nordgreen through the visuals.

We focused on people and making connections.

It’s deep and it’s rich and it has longevity.

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